Publishing is Poised for a Comeback in 2010
The advent of the Internet sent the world of print publications and display advertising in a death spiral that’s lasted more than 10 years now. BusinessWeek is a great case study. Back in 2000, the 80-year old BusinessWeek magazine was valued at almost a billion dollars. Less than 10 years later, decimated [...]
“Virtual” Tools
What does it mean for IT professionals, marketers, and social networkers when the tools we use become almost purely ‘virtual’?
Every day, it seems that researchers and engineers take another big step forward in the ongoing pursuit of placing more and more capacity into our computers. For a technology-based marketing agency such as Sierra, these [...]

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